Generation Z – they’re here!

by Jeff Corbin | November 8, 2017

As part of our marketing and thought leadership activities at APPrise Mobile, we regularly conduct research on topics relating to employee engagement and communications.  It’s important not only that we understand trends relevant to the work we do in internal communications, but also topics that our clients and others are interested in. For example, we Read more…

Bringing Sales and Customer Success Together in a Real Way

by Jeff Corbin | February 21, 2017

Every once in a while you get lucky.  You make a decision on one issue and benefit from it on another.  This is what happened at APPrise Mobile.  I want to congratulate Heath Shatouhy on recently being named our Chief Revenue Officer (CRO). So, what exactly was the purpose of promoting Heath to CRO and Read more…

New Year New Developments: APPrise Mobile Launches International Hosting with Amazon Web Services

by Jeff Corbin | January 5, 2017

Today APPrise Mobile announced new developments to our mobile employee communications app platform that strengthens our international capability and reach.  As part of this, we now can host a company’s data at any Amazon Web Services data center in the World.  In addition, our app and back-end content management system is now available in any Read more…

How Surveys Can Help Your Small Business Boost Employee Satisfaction

by Jeff Corbin | April 15, 2015

Gathering employee feedback is critical to helping a small business achieve its goals. Without a formal Human Resources department in place, many small business owners and their limited staffs tend to be the ones who end up responsible for employment matters and decisions. It’s been shown that when employees aren’t engaged in their work, it Read more…

Keep the Conversation Going: Employee Engagement in a Mobile World

by Jeff Corbin | April 14, 2015

Last week, APPrise Mobile teamed up with the PRSA Employee Communications section for a Twitter chat to discuss ways to effectively implement a communications strategy and boost engagement in a workforce that is constantly on the go. Cyndy Trivella, our guest host, brought 15 years of experience in HR, Marketing and Communications to the chat Read more…

Looking to make an impact with global audiences? It might be time to think mobile first.

by Jeff Corbin | February 27, 2015

2014 marked a milestone for mobile. Giving credence to Mary Meeker’s somewhat shocking 2008 prediction (“mobile to overtake fixed internet access by 2014”), Americans used smartphones and tablets for more than half of their internet usage, surpassing PCs for the first time. A majority of that usage was app-based. And this trend is not limited Read more…

The Evolving Landscape of TV is Eerily Similar to Desktop Computing

by Jeff Corbin | February 11, 2015

What do Blockbuster Video and Netflix, CDs and iTunes, PCs and tablets have in common? The former in each grouping either is or will become obsolete in the coming years. This is certainly true with respect to Blockbuster and CDs. Given the incredibly quick proliferation of mobile technology, is there reason to believe that the Read more…

Communicating strategy – Not just a “one and done”

by J. Heath Shatouhy | February 4, 2015

For most companies, the first of the year is a time to rally the troops – a time to get laser focused on the company’s strategy and a natural time to communicate annual goals and the role individuals, teams and organizations play in bringing that strategy to life. Sound familiar? I hope so. In fact, Read more…

2015: The Year of Mobile Employee Engagement

by Jeff Corbin | January 20, 2015

Keeping employees engaged is one of the major challenges internal communications professionals face, particularly as today’s workforce is dispersed and employees are much less reliant on desktop computers. In order to address the challenge of employee engagement, APPrise Mobile has launched a create-your-own version of theEMPLOYEEapp. Now companies of any size can have their own Read more…

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