Last week I had the opportunity to attend the annual Gartner Symposium in Orlando, Florida. While I was one of 12,000 people in attendance, special attention was given to small and medium sized tech companies like APPrise Mobile, recognizing the importance that they play and opportunity that some present to making a difference in the workplace.
Earlier this year, Gartner recognized APPrise Mobile and, in particular, theEMPLOYEEapp, as one of its Cool Vendors in its Digital Workplace report. As I was at the airport on my way to Orlando, I learned that another Gartner analyst had just included us in his IT Market Clock for Mobile Enterprise Mobility report under the section on “Mobile Hubs.”
In the new report, Gartner defines the Mobile Hub as follows:
Mobile hubs (formerly referred to as mobile collaboration) aggregate content and functions under a “single pane of glass” in a mobile app; on the back end, they integrate with corporate systems through an intermediate server or cloud component. Their main focus is gathering content from multiple sources and aggregating them into a single view for a smarter user experience. In addition, mobile hubs also may aggregate communications content such as messages, email and presence; relationship data, such as contacts; or project activities and tasks.
While theEMPLOYEEapp serves the primary purpose of allowing companies to communicate with employees as well as push information and organize content in a way that is easily consumable by individuals in the small of their mobile devices, to Gartner’s point, we have been seeing many companies using our technology solution as a way to bring together other workplace tools and functions in a single app. Their rationale for doing so is the recognition that employees do not want to download numerous workplace apps onto their devices (particularly when the devices are not company provided or are part of a BYOD program).
Given the ability of theEMPLOYEEapp to allow for weblinks to be incorporated into a company’s app (in addition to our rest API), third party tools and functions can seamlessly integrate with theEMPLOYEEapp allowing for a “’single pane of glass’ in a mobile app.” By doing so, employees are now able to conduct their work conveniently and with an excellent user experience through their mobile device.
Some cool examples of solutions being integrated by users of theEMPLOYEEapp include the following:
To conclude – one of the key findings of Gartner’s IT Market Clock report is that “[t]he explosion of mobile apps in the enterprise reflects a change in focus from mobility as a communication and productivity enabler to a force for business transformation. Leading organizations have accordingly shifted priorities to problems of scale, efficient operations and continuous improvement.” It’s great to see that companies are heeding Gartner’s wisdom through theEMPLOYEEapp.