What do Blockbuster Video and Netflix, CDs and iTunes, PCs and tablets have in common? The former in each grouping either is or will become obsolete in the coming years. This is certainly true with respect to Blockbuster and CDs. Given the incredibly quick proliferation of mobile technology, is there reason to believe that desktop computing won’t go the same way or at least become less relevant in the near future?
The age of mobile digital consumption is upon us.
Earlier this month at the Consumer Electronics Show in Las Vegas, DishTV announced a new Internet TV service called Sling TV. The premise behind Sling is that millennials are cutting the cord on traditional cable and only want to watch (and pay for) those programs they watch most. The new offering allows DishTV to offer a streaming service similar to the likes of Hulu Plus and HBO Go for mobile devices. DishTV understands the changing dynamic of the television consumer and that they now are demanding that the content they consume – whether it be movies, music, documents or other work information – be delivered to them in a format that is user friendly and that can be obtained anywhere and at any time. And this means mobile!
We have every reason to believe that apps are to the PC as Sling TV is to regular TV. It will be very interesting to watch how both of these sectors continue to evolve and enable businesses and consumers to take advantage of cloud and mobile technology. Companies that don’t embrace the mobile paradigm may soon find themselves in the same situation as Blockbuster Video and CDs. Beware ABC, CBS and NBC!
Learn more about the move to cloud computing here.