1 Minute Wisdom: Pro Editing Tips for Internal Communicators
Hi, I’m Sydney Lauro, the demand generation marketing manager for theEMPLOYEEapp and former internal communications professional. Today I’m going to share with you some pro editing tips for internal communicators. These are going to help make sure that your writing is clear, concise, and actionable for your target audience.
Pro Editing Tips for Internal Communicators
The first tip I have is to read your work out loud. You would be amazed at how much you catch, whether its a run on sentence or maybe just tonally isn’t striking the right chord. There’s too much jargon.
Another tip is to read your work backwards. Oftentimes, we miss double the’s or an extra space if you’re just reading normally. Slowing down and reading backwards helps you catch these things that you otherwise wouldn’t.
The best thing you can do is have somebody else read your work. Someone that’s not affiliated with the message at all. They will be really great at pointing out things that are confusing, that need to be expanded upon, or if it’s not hitting the right tone.
And last is to look at your formatting. Can a paragraph really be made into bullets? Or can that paragraph just be broken up into multiple paragraphs? Think about your end-users. Say, it’s a frontline worker whose reading your email your newsletter on their phone. These big blocks of text are really hard to read and digest. So breaking it up and really thinking about form is also another really great way to make sure that you are writing for your audience.