A Guide To Creating Successful Internal Communications Campaigns

A Guide To Creating Successful Internal Communications Campaigns

Learn how to elevate your internal comms campaigns.

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Last updated on July 13, 2021 at 03:25 pm

Are your internal communications campaigns not driving the results you need? Are you struggling to take your existing strategies into a mobile-first world? We’re here to help.

Internal comms professionals really are strategists. This means that when there is a new program, change, or initiative to communicate, we don’t just send a single message and think we’re done. Effective communication comes down to creating successful campaigns. 

This guide includes:

  • Steps for setting SMART objectives before creating a comms campaign.
  • Tips for determining the right cadence and content types for your communications campaigns.
  • Campaign best practices from change management to embracing 360 degree messaging.
  • How to measure success and share your results with leadership.
  • An in-depth example on how to create a successful campaign for employee open enrollment.

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